Our Mission

Inspired by the wildly diverse creativity of London, DV(US) Clothing launched in 2024 with a mission to create premium quality-made garms that are expressive, inclusive but affordable. DV(US) Clothing is spawned from an  unwavering love for electronic music and urban art, of all forms. DV(US) Clothing actively assists mental health charities that focus on musicians and artists wellbeing. 


DV(US) Clothing is the brainchild of creative director Frankie BlackArt. Being in and around the music industry for over 10 years, Frankie witnessed first hand his own mental health issues. After navigating through those times he decided to start DV(US) to not only create a better state of mind for himself, but also to assist and give back to the charities that had helped him so much in the past. 


From the dancefloor to the skatepark, the brand is a fusion of urban styles that celebrates London’s vibrant cultural scene. Rascals and divas, party queens and dreamers,

we are all a bit DV(US)…